Privacy Policy
1. Introduction
PF Games ("PF Games", "we", "us", or "our") operates the mobile game Zooyale and related services, including this website and the tester application program (collectively, the "Service"). This Privacy Policy explains how we collect, use, share, and protect your personal information when you use the Service.
This Privacy Policy applies to all users worldwide. Depending on your location, additional rights and obligations may apply under specific laws — see Section 14 (Regional Privacy Rights). Turkish users should also refer to our KVKK Aydınlatma Metni.
By using Zooyale, you acknowledge that you have read and understood this Privacy Policy.
2. Data Controller
Controller: PF Games Yazılım Teknolojileri Anonim Şirketi
("PF Games")
Trade Register: Ankara Trade Registry, Reg. No. 497566 —
MERSIS 0729127584000001
Tax Office / VKN: İvedik Tax Office / 7291275840
Website: https://pfgames.io
Email: info@pfgames.io
Postal address: İvedikosb Mah. 2224 Cad. No: 1 İç Kapı No: 116,
Yenimahalle / Ankara, Türkiye
3. Information We Collect
We collect the following categories of personal information:
3.1. Account & Identity Information
- In-game username / nickname (auto-generated and editable)
- Unity Authentication PlayerId (anonymous identifier minted by Unity Gaming Services)
- Third-party platform identifiers — Apple Game Center player ID (iOS) or Google Play Games player ID (Android), only if you choose to link your account to that provider
- Age range or date of birth (for age verification only — collected only if you trigger an age gate)
- Profile picture or avatar (selected from an in-app catalog; no user-uploaded photos)
- For tester applicants: name, email address and the optional profile fields you choose to provide on the application form (country, age range, platforms, hours available, gaming background, free-text answers)
Note: Zooyale signs you in anonymously by default; we do not collect an email address or password during sign-up. Facebook login is not supported.
3.2. Gameplay Data
- Progress, levels, experience points
- Character / mutant selections and stats
- Match history and performance metrics (KDA, kills, damage dealt, placement, survival time, win/loss)
- Virtual items, cosmetics, and in-game currency balances (COIN, GEM)
- Achievements and leaderboard rankings
- Friends list, team / lobby memberships (via Unity Friends Service)
- Voice chat metadata via Unity Vivox — channel participation (lobby / team / proximity), local mute/volume preferences, push-to-talk events. Voice audio itself is transported in real time by Vivox and is not stored on PF Games servers.
- Reports filed by you or against you (moderation records)
Note: Zooyale does not provide a free-text in-game chat feature. The only direct player-to-player communication channel is voice (Vivox).
3.3. Device & Technical Information
- Device model, manufacturer, and hardware specs (CPU cores, RAM, GPU model, screen resolution)
- Operating system and version (iOS, Android)
- Firebase Cloud Messaging (FCM) push notification token — registered if you accept notification permission
- IP address (server access logs only; not retained beyond operational log windows) and approximate region derived from it — no precise GPS coordinates are collected
- Language and locale settings
- Game version, build number, and graphics API in use
- Crash logs, exception stack traces, error reports
- Performance metrics — FPS samples, ping, quality-tier changes, scene load times
- For tester applicants: browser user-agent string and a salted, daily-rotating hash of your IP address used only for spam / abuse detection
Note: Zooyale currently does not collect advertising identifiers (IDFA / GAID) and does not display an App Tracking Transparency (ATT) prompt because we do not run advertising SDKs and do not share data with ad networks.
3.4. Analytics & Behavioral Data
Collected via our proprietary analytics platform (PF Games Analytics, hosted at
analytics.pfgames.io) only after you grant analytics
consent in the in-app privacy prompt:
- Session start / end / duration
- Match lifecycle events (start, end, leave, win/lose, reconnect attempts)
- Anonymous in-game position snapshots in map coordinates (X/Z) — used to build heatmaps; not real-world GPS
- Matchmaking funnel (wait time, mode, team size, outcome)
- Account-link funnel (attempted, succeeded, switched, declined, unlink)
- Account-deletion funnel (requested, attempted, outcome)
- Currency balance changes (COIN, GEM)
- Version-gate prompt outcomes
- FPS spike detection and auto quality-tier downgrades
You can withdraw consent at any time via Settings → Privacy. When you do, collection stops immediately and the pending event queue on your device is wiped.
3.5. Purchase & Transaction Data
- Purchase history (item, amount, date)
- Transaction amount and currency
- Platform store transaction IDs (Apple App Store, Google Play)
- We do NOT collect or store credit card or bank account information. All payment processing is handled directly by Apple or Google.
3.6. Support & Communication Data
- Support tickets and correspondence
- Email communications
- Survey responses (voluntary)
3.7. User-Generated Content (UGC)
- Usernames you choose / edit (subject to a profanity filter)
- Real-time voice chat audio over Unity Vivox (lobby, team, and proximity channels) — transported in real time, not recorded by PF Games
- Any text you submit through support / report flows or tester applications
4. How We Collect Information
- Directly from you when you create an account, fill profile fields, contact support, submit a tester application, or make purchases.
- Automatically as you use the Service (gameplay events, device data, analytics).
- From third parties such as Apple (Game Center) or Google (Play Games) when you choose to link your account, from Unity Gaming Services (Authentication, Cloud Save, Friends, etc.), and from anti-cheat or fraud-prevention services.
5. Why We Process Your Data (Purposes and Legal Bases)
| Purpose | Legal Basis (GDPR Art. 6) |
|---|---|
| Create and manage your account | Contract performance |
| Provide and maintain the Service | Contract performance |
| Matchmaking and game sessions | Contract performance |
| Process in-game purchases | Contract performance, legal obligation |
| Evaluate tester applications | Consent, legitimate interest |
| Customer support | Legitimate interest |
| Fraud, cheating, and abuse prevention | Legitimate interest, legal obligation |
| Service improvement and bug fixing | Legitimate interest |
| Security and integrity | Legitimate interest, legal obligation |
| Comply with legal obligations | Legal obligation |
| Marketing communications | Consent |
| Personalized content & offers | Consent |
| Aggregated/anonymized analytics | Legitimate interest |
6. How We Share Your Data
We do not sell your personal information. We share data only in the following circumstances:
6.1. Service Providers (Processors)
We use trusted vendors for:
- Cloud infrastructure and hosting (CDN, game servers, Addressables asset delivery)
- Unity Gaming Services — Authentication, Cloud Save, Economy, Friends, Multiplayer, Leaderboards, Cloud Code, Remote Config
- Unity Vivox — real-time voice chat
- Google Firebase Cloud Messaging — push notification delivery
- Our proprietary analytics (PF Games Analytics at
analytics.pfgames.io) — telemetry, crash reporting - Customer support tools
- Email delivery
- Anti-cheat and fraud detection
These providers process data on our behalf under written contracts.
6.2. Platform Providers
- Apple — App Store, Apple Game Center (only if you choose to link your account)
- Google — Google Play, Google Play Games (only if you choose to link your account), Firebase Cloud Messaging
We do not integrate Facebook / Meta login or any third-party advertising SDKs.
6.3. Legal Requirements
We may disclose data:
- To comply with court orders, subpoenas, or legal requests
- To protect our rights, safety, and property
- In response to lawful government requests
- To investigate fraud, abuse, or violations of our Terms
6.4. Business Transfers
If PF Games is involved in a merger, acquisition, or asset sale, your data may be transferred. You will be notified before any such transfer changes how your data is handled.
6.5. With Your Consent
For any other purpose disclosed to you with your consent.
7. International Data Transfers
We may transfer, store, and process your information in countries other than your own, including Türkiye, the European Union, the United States, and other regions where our service providers operate.
For transfers out of the EEA, UK, or Switzerland, we rely on:
- Standard Contractual Clauses (SCCs) approved by the European Commission
- Adequacy decisions where applicable
- Other lawful mechanisms under GDPR Chapter V
For users in Türkiye, transfers comply with KVKK Article 9 (see KVKK Aydınlatma Metni for details).
8. Data Retention
We retain personal data only as long as necessary:
| Data Category | Retention Period |
|---|---|
| Active account data (Unity Cloud Save — profile, progression, match history) | While account is active |
| Inactive account data | 3 years after last activity |
| In-app purchase (IAP) records | 10 years (tax law) |
| Voice chat audio (Vivox) | Not stored — real-time transport only |
| Report / moderation logs | 90 days |
| Crash logs and diagnostics | 90 days |
| Analytics events | 24 months, then anonymized |
| Push notification tokens (FCM) | Until invalidated by the OS or until account deletion |
| Support tickets | 2 years after closure |
| Anti-cheat / ban records | 5 years |
| Marketing consent records | Until consent withdrawn |
| Tester application data | Until the beta program closes + 12 months |
After retention periods expire, data is deleted, anonymized, or destroyed.
9. Account Deletion
You have the right to delete your account and associated personal data at any time:
In-app: Settings → Account → Delete Account
Web: zooyale.com/account-deletion
Email: Send a deletion request to info@pfgames.io
Upon deletion:
- Your current Unity Authentication PlayerId is signed out and your session is invalidated
- If your account is linked to Apple Game Center or Google Play Games, that link is automatically removed
- Cloud Save data (profile, progression, image ID) is archived and then deleted — the short-lived archive exists only for support / audit purposes and is destroyed thereafter
- Personal data is deleted or anonymized within 30 days
- Virtual items, currency (COIN, GEM), and progress are permanently lost and cannot be restored
- Records required by law (IAP / purchase records, ban records, tax-required data) are retained per Section 8
- Aggregated / anonymized analytics may be retained
- A fresh anonymous session is created on the device so you can start over; uninstalling the app fully clears local data
Account deletion is irreversible.
10. Children's Privacy
Zooyale is not directed at children under 13 (or the equivalent minimum age in your jurisdiction, e.g., 16 in some EU member states under GDPR-K).
- We do not knowingly collect personal information from children under the applicable age.
- If you are a parent or guardian and believe your child has provided us with personal information, please contact info@pfgames.io and we will delete it.
- For users aged 13–17 (or local minimum age – 17), parental consent may be required, and certain features (chat, social interaction, purchases) may be restricted.
For California users, we comply with the California Consumer Privacy Act (CCPA) requirements for minors under 16.
11. Data Security
We use technical and organizational measures to protect your data:
- TLS/SSL encryption in transit
- Encryption of sensitive data at rest
- Access controls and authentication
- Regular security audits and penetration testing
- Backup and disaster recovery
- Employee confidentiality agreements
- Incident response plan
No system is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
Data Breach Notification: In the event of a data breach affecting your personal information, we will notify you and the relevant authorities as required by applicable law (within 72 hours under GDPR).
12. Your Privacy Choices and Controls
You can manage your privacy through:
- In-game settings: Update your username and avatar, toggle voice chat / notifications, withdraw analytics consent, request account deletion (Settings → Privacy and Settings → Account).
- Microphone permission (iOS / Android): Granted only when you first join a voice-chat-enabled lobby. Revoke any time via your OS settings; voice chat will remain receive-only.
- Notification permission (iOS / Android 13+): Toggle from your OS notification settings or in-game Settings → Notifications.
- Account link / unlink: Settings → Account lets you link or remove an Apple Game Center / Google Play Games connection without losing in-game progress.
- Marketing emails: Unsubscribe link in every email (if and when sent).
- Friend & social settings: Control visibility, friend requests, and per-player mute / volume in voice chat.
13. Tracking Technologies
We use limited tracking technologies in our mobile app:
- SDKs for first-party analytics and crash reporting (gated on your explicit consent)
- Local storage (Unity PlayerPrefs and Addressables cache) on your device for settings, downloaded assets, and progress
- Push notification token issued by Firebase Cloud Messaging (only if you accept the notification permission)
We do not use traditional web cookies in the mobile app itself, we do not collect advertising identifiers (IDFA, GAID), and we do not integrate third-party advertising SDKs. This website also does not use tracking or advertising cookies.
14. Regional Privacy Rights
14.1. European Economic Area (EEA), United Kingdom & Switzerland — GDPR / UK GDPR
You have the following rights:
- Right to access (Art. 15) — request a copy of your data
- Right to rectification (Art. 16) — correct inaccurate data
- Right to erasure / "right to be forgotten" (Art. 17)
- Right to restriction of processing (Art. 18)
- Right to data portability (Art. 20)
- Right to object (Art. 21) — including objection to direct marketing
- Right to withdraw consent at any time
- Right to lodge a complaint with your national data protection authority
To exercise these rights, contact info@pfgames.io. We will respond within one month.
14.2. California, USA — CCPA / CPRA
California residents have the right to:
- Know what personal information is collected, used, shared, or sold
- Delete personal information
- Correct inaccurate personal information
- Opt out of "sale" or "sharing" of personal information (we do not sell, but advertising identifiers may constitute "sharing")
- Limit use of sensitive personal information
- Non-discrimination for exercising rights
To exercise these rights, submit the Privacy Requests form or email info@pfgames.io.
We do not sell your personal information for monetary consideration. We do not have actual knowledge of selling or sharing the personal information of minors under 16.
14.3. Türkiye — KVKK (Law No. 6698)
For users in Türkiye, please refer to our separate KVKK Aydınlatma Metni (KVKK Information Notice). It contains specific information about your rights under KVKK Article 11, our application process, and the Turkish Data Protection Authority contact details.
14.4. Brazil — LGPD (Law No. 13.709/2018)
Brazilian users have rights similar to GDPR including access, correction, deletion, portability, and information about data sharing. Contact info@pfgames.io to exercise these rights. The data controller for purposes of LGPD is PF Games. Our Data Protection Officer (DPO) can be contacted at info@pfgames.io.
14.5. Other Jurisdictions
If you reside in a jurisdiction with applicable privacy laws (e.g., PIPEDA in Canada, PIPL in China, PIPA in South Korea, APPI in Japan, POPIA in South Africa, Australian Privacy Act, India DPDP Act), please contact us to exercise your rights under local law.
15. Third-Party Services
Our Service integrates with the following third-party services, each governed by its own privacy policy:
- Apple: apple.com/legal/privacy — App Store, Apple Game Center (linking optional)
- Google: policies.google.com/privacy — Google Play, Google Play Games (linking optional), Firebase Cloud Messaging
- Unity Technologies (Unity Gaming Services & Vivox): unity.com/legal/game-player-and-app-user-privacy-policy — Authentication, Cloud Save, Economy, Friends, Multiplayer, Leaderboards, voice chat
We are not responsible for the privacy practices of these third parties.
16. Changes to This Privacy Policy
We may update this Privacy Policy. Material changes will be communicated through:
- In-game notification
- Email to your registered address (if available)
- Notice on our website
- Updating the "Last Updated" date at the top
For material changes affecting how we process your data, we will provide at least 15 days' advance notice. Continued use of the Service after the effective date constitutes acceptance.
17. Contact Us
General Privacy Inquiries:
Email: info@pfgames.io
Website: https://pfgames.io
Postal: PF Games Yazılım Teknolojileri A.Ş., İvedikosb Mah. 2224 Cad. No: 1
İç Kapı No: 116, Yenimahalle / Ankara, Türkiye
Data Protection Officer (if appointed): info@pfgames.io
KVKK-specific requests (Türkiye): See KVKK Aydınlatma Metni.
This Privacy Policy is published in English as the master version. Translations into other languages are provided for convenience. In case of inconsistency, the English version prevails, except where local law requires otherwise (e.g., KVKK matters governed by the Turkish-language document).